Since our company’s inception in March of 2014, we have steadfastly maintained that there will most certainly be a need for simultaneous shared experience VR. Obviously, there will be a huge demand for single person private viewing. We get that.
But there will nonetheless be the inevitable need for group screenings. Take the example of the classroom. If VR is the sensation we expect it to be in classrooms (history, cosmetology, geography, you name it), there’s no doubt educators and historians will wish to present VR to classes. In this case, one-at-a-time viewing is wildly impractical because one single 15 minute long VR piece would take weeks to present to a classroom of 30 students. A real-time simultaneous screening would take 15 minutes.
VR Mass Acceptance
Then there is the more fascinating inevitable reality of VR theatres. VR will have a slowed mass acceptance primarily due to a staggering entry-level price point in the thousands of dollars. But that’s not the only problem. Lack of exposure to VR will also be a major hindrance. Where else would potential consumers have the opportunity to experience premium VR, except in theatre settings?
Let’s allow the world’s largest VR investor prove the case. Facebook’s Mark Zuckerberg recently was pressed to make a massive product presentation of the new Samsung G7 phone. He chose to construct a temporary 5,000-seat VR theatre. What’s that tell you? It tells us that simultaneous shared-experience VR theaters is not a matter of if, but when.
Oh, and did we mention the fact that there are all sorts of great psychological reasons that shared experience screening enhance the sense of emotion and drama, etc.? Well, it does. But rather than bog readers down with slogging through all that, let’s stick to the obvious in this blog.
When it comes to virtual reality theaters, the handwriting is on the wall. The task at hand is removing one’s VR headset long enough to see that handwriting.